We're excited to share that our recently published article detailing our product DRIVE has generated interest across the tech and innovation community. The original piece, which delves into the features, benefits and applications of DRIVE, has caught the attention of several well-respected journals in automotive telematics who were kind enough to republish our article on their platforms.

TDK Corporation (TSE:6762) launches Trusted Positioning DRIVE, an integrated GNSS and INS software solution, designed for advanced driver-assist systems (ADAS), robotic, and off-road vehicle platforms. DRIVE provides centimeter to decimeter level accuracy in real-world environments where GNSS alone is unreliable, providing customers the ability to scale and commercialize advanced control technologies economically.

From underground tunnels and stacked highways to glass towers and tight urban corridors, Tokyo is one of the harshest GNSS environments on Earth. That’s exactly why we took AUTO — Trusted Positioning’s automotive-grade positioning solution — to the streets of Tokyo for a live demonstration. 

In a testing lab at a major automotive supplier, a team of engineers wrestled with a frustrating dilemma: their current inertial sensors were affordable but unstable; the high-end ones they trialed offered precision—but at a price that blew past their budget. "What if we could just upgrade the brain, not the body?" one of them asked.  That question is exactly what TDK Trusted Positioning’s sensor fusion software was built to answer.

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